About Regal Rexnord

Regal Rexnord provides power transmission and motion control solutions across multiple industries, including oil and gas, renewable energy, aerospace, agriculture, and water treatment. They offer a wide range of products such as electric motors, bearings, couplings, and gear drives. Their focus is on innovation, energy efficiency, and reliability, helping industries optimize performance and reduce downtime through advanced automation solutions and high-performance components.

MROsupply, a seller of MRO products, wanted a more effective way to showcase RegalRexnord offerings. They partnered with CardMakers to create custom RegalRexnord cards to improve communication.

The Challenge

RegalRexnord offers a vast array of products that cater to multiple industries, yet there is no organized, user-friendly method for salespeople or customers to quickly understand which product categories are relevant to specific industries. Additionally, determining product compatibility across multiple categories is a challenge, making it difficult for customers to make informed purchasing decisions or for sales teams to confidently recommend products.

Our Solution

The solution involves designing a set of tarot-sized cards that fit perfectly into your hand, offering extra space for displaying sufficient information in a readable and easy-to-carry format. These cards simplify the complex product and industry data offered by RegalRexnord, helping both salespeople and customers quickly access and understand key product information and compatibility. This portable and intuitive tool is designed to enhance product knowledge, streamline sales, and offer customers a convenient way to review products relevant to their industry.

FRONT SIDE

Each card displays the following key elements on the front side:

  • Industry Name: Indicates the specific industry in the products cater to.

  • Product Category Name: Highlights the relevant product category.

  • Product Category Image: A visual representation of the product category for quick identification.

  • QR Code: Links directly to the online store, allowing users to effortlessly purchase the featured product or exploreadditional details.

BACK SIDE

On the back side of the card, you will find a compatibility table that provides an at-a-glance overview of how products across various categories interact or can be used together.

This table offers valuable insight into cross-category compatibility, enabling both sales teams and customers to make well-informed decisions about product applications across multiple industries.

PACKAGE

The cards are housed in a custom-designed tuck box, proudly displaying RegalRexnord's branding, a testament to the brand's diversity and strength.

  • Perfect Fit: The box is meticulously crafted to fit the deck perfectly, with no empty spaces, ensuring the cards remain securely in place without shifting during transport.

  • Easy Access: The top of the tuck box features a foldable edge, making it effortless to retrieve the entire deck whenever needed.

Combining both functionality and sleek design, this packaging provides a seamless and professional experience